Guerrilla Marketing Excellence - Paperback Reprint Edition
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|About the Author||Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.|
|Author 1||Jay Conrad Levinson|
|Book Description||Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate.|
|Edition Number||Reprint Edition|
|Number of Pages||224|