Chicco is an Italian manufacturer of children's clothing and toys with retail outlets worldwide. It is owned by Artsana, has been in business for 60 years, and is now in more than 120 countries. Chicco is present in over 120 countries, with more than 150 shops in Italy and another 160 throughout the world. Chicco has a range of products, including maternity items for pregnancy and breastfeeding, first baby foods, hygiene and protection, out-and-about and traveling, relaxation and sleep, play, clothes, and booties and shoes. Like all good things in this world, being a parent requires a lot of effort and sometimes it feels like a very bumpy road. We at Chicco try to make this fantastic adventure a little smoother by listening to the needs of parents and parents-to-be. However, we want to go further and promote the idea of parenting, a concept that embraces the wider support system of people who take care of children in different ways. Wherever there is someone caring for a child, we are by their side. Fresh and delicate flavor, enhances the natural sweet baby smell while protecting delicate skin, alcohol-free. The skin of a newborn is much more delicate than that of an adult. With thinner skin, the infant is more vulnerable to outside influences than adults. In dry, produces fewer lipids, and the mechanism to regulate the water balance is not yet fully developed. The skin is more dry and dehydrated. Fragile at birth, the low acidic pH of the skin of a newborn makes it susceptible to ulceration and inflammation.