استرجاع مجاني وسهل
أفضل العروض
استرجاع مجاني وسهلأفضل العروض
| الناشر | Business Expert Press |
| رقم الكتاب المعياري الدولي 13 | 9781631576751 |
| رقم الكتاب المعياري الدولي 10 | 1631576755 |
| الكاتب | Rita Linjuan Men |
| تنسيق الكتاب | Paperback |
| اللغة | English |
| وصف الكتاب | This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders. Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and authenticity, and measurement are discussed. The book concludes with predictions of the future of internal communications research, theory development, and practices. |
| عن المؤلف | Rita Linjuan Men, Assistant Professor of Public Relations at the University of Florida, USA. |
| تاريخ النشر | 30 December 2016 |
| عدد الصفحات | 229 pages |
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