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How to Ask Survey Questions

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التوصيل 
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التوصيل بواسطة نوون
البائع ذو
 تقييم عالي
البائع ذو تقييم عالي
الدفع 
عند الاستلام
الدفع عند الاستلام
عملية 
تحويل آمنة
عملية تحويل آمنة
نظرة عامة على المنتج
المواصفات
الناشرSAGE Publications Inc; 2 edition
رقم الكتاب المعياري الدولي 139780761925798
رقم الكتاب المعياري الدولي 100761925791
الكاتبArlene G. Fink
تنسيق الكتابPaperback
اللغةEnglish
وصف الكتاب"I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!"--Bonnie Rader, California State University, Long BeachAimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2ndshows readers how to do the following: * Ask valid and reliable questions for the context* Determine whether to use open or closed questions* Choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions* Ask questions that get at attitude, behavior, and knowledge* Develop factorial, conjoint and Internet survey questionsNew to this edition is coverage of focus group questions, the characteristics and uses of factorial questions and conjoint analysis questions, and the principles underlying Internet survey questions.
عن المؤلفArlene Fink (PhD) is Professor of Medicine and Public Health at the University of California, Los Angeles, and president of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine, and education. She is on the faculty of UCLA’s Robert Wood Johnson Clinical Scholars Program and is a scientific and evaluation advisor to UCLA’s Gambling Studies and IMPACT (Improving Access, Counseling & Treatment for Californians with Prostate Cancer) programs. She consults nationally and internationally for agencies such as L’institut de Promotion del la Prévention Secondaire en Addictologie (IPPSA) in Paris, France, and Peninsula Health in Victoria, Australia. Professor Fink has taught and lectured extensively all over the world and is the author of more than 130 peer-reviewed articles and 15 textbooks.
تاريخ النشر2003-01-14
عدد الصفحات160 pages
مجموع السلة  404.00

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