Publisher | Widener Classics |
ISBN 10 | 0982694148 |
Book Format | Paperback |
Book Description | Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today acknowle |
Number of Pages | 172 pages |
ISBN 13 | 9780982694145 |
Author | Rosser Reeves |
Language | English |
Publication Date | 20 July 2015 |
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