| About the Author | Jessica Keyes is president of New Art Technologies, Inc., a high-technology and management consultancy and development firm started in New York in 1989. Keyes has given seminars for such prestigious universities as Carnegie Mellon, Boston University, University of Illinois, James Madison University, and San Francisco State University. She is a frequent keynote speaker on the topics of competitive strategy and productivity and quality. She is former advisor for DataPro, McGraw-Hill's computer research arm, as well as a member of the Sprint Business Council. Keyes is also a founding board of director member of the New York Software Industry Association. She completed a 2-year term on the Mayor of New York City's Small Business Advisory Council. She currently facilitates doctoral and other courses for the University of Phoenix and is a member of the Faculty Council for the College of Information Systems and Technology. She has been the editor for WGL's Handbook of eBusiness and CRC Press's Systems Development Management and Information Management. Prior to founding New Art, Keyes was managing director of R&D for the New York Stock Exchange and has been an officer with Swiss Bank Co. and Banker's Trust, both in New York City. She holds a master's degree in business administration degree from New York University, and a doctorate in management. A noted columnist and correspondent with over 200 articles published, Keyes is the author of the following books: The New Intelligence: AI in Financial Services (HarperBusiness, 1990) The Handbook of Expert Systems in Manufacturing (McGraw-Hill, 1991) Infotrends: The Competitive Use of Information (McGraw-Hill, 1992) The Software Engineering Productivity Handbook (McGraw-Hill, 1993) The Handbook of Multimedia (McGraw-Hill, 1994) The Productivity Paradox (McGraw-Hill, 1994) Technology Trendlines (Van Nostrand Reinhold, 1995) How to Be a Successful Internet Consultant (McGraw-Hill, 1997) Webcasting (McGraw-Hill, 1997) Datacasting (McGraw-Hill, 1997) The Handbook of Technology in Financial Services (Auerbach, 1998) The Handbook of Internet Management (Auerbach, 1999) The Handbook of eBusiness (Warren, Gorham, & Lamont, 2000) The Ultimate Internet Sourcebook (Amacom, 2001) How to Be a Successful Internet Consultant, Second Ed. (Amacom, 2002) Software Engineering Handbook (Auerbach, 2002) Real World Configuration Management (Auerbach, 2003) Balanced Scorecard (Auerbach, 2005) Knowledge Management, Business Intelligence, and Content Management: The IT Practitioner's Guide (Auerbach, 2006) X Internet: The Executable and Extendable Internet (Auerbach, 2007) Leading IT Projects: The IT Manager's Guide (Auerbach, 2008) Marketing IT Products and Services (Auerbach, 2009) Implementing the Project Management Balanced Scorecard (Auerbach, 2010) Social Software Engineering: Development and Collaboration with Social Networking (Auerbach, 2011) |
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