Fresh is a large and famous Egyptian company. It was founded in 1987 as a dynamic organization dedicated to the development and manufacture of white household appliances as well as small household appliances. Manufacturing plants, you know how Fresh factories and its joint-venture factories have become leaders in their field because they manufacture more than 680 different models and have more than 6000 employees working in 11 factories specialized in the manufacture of electrical household appliances. Fresh is a certified company and operates according to the requirements of the CE mark and ISO 9001/2000 from the TUV Rheinland Group. Fresh's policy is to expand in the international market and find a place for itself in new upcoming markets such as Georgia, where it has many advantages that make it easy to invest in, and a very good location, stability and customs agreements between Georgia and its neighbors, so for all these reasons Fresh is about to establish a factory in Georgia (Fresh Georgia). “Fresh-Georgia” will be established in the Free Economic Industrial Zone of Kutaisi, Republic of Georgia on an area of more than 30,000 square meters, while it is planned to expand to 75,000 square meters in 2011, dedicated to the production of 550 different models with more than 5,000 employees specialized in white and small home appliances such as gas and electric cookers, gas and electric water heaters, automatic and semi-automatic washing machines, hot/cold air conditioners, dishwashers, defrost and no frost refrigerators and all types of fans. All these products are under the brand name Fresh Georgia called Made in Georgia. The mission is to supply white and small home appliances not only to the domestic market, but also to export to European, African and Asian markets. The vision of the company is to be recognized as a leader in our industry by our customers and employees, and to always be driven by high quality performance, innovation and commitment to exceed customer expectations in what we offer, whether it is a product or a service.