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Accountable Marketing: Linking marketing actions to financial performance

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Product Overview
Highlights
  • Taylor & Francis
  • Stewart, David W - Gugel, Craig
  • Accountable Marketing: Linking marketing actions to financial performance
Specifications
PublisherTaylor & Francis
ISBN 139780765647078
ISBN 100765647079
AuthorStewart, David W - Gugel, Craig
Book FormatPaperback
LanguageEnglish
What's In The BoxBook
Publication Date2016
Cart Total  305.00

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