Home

Books

Business, Finance & Law

Business Management

Sales & Marketing

Affiliate Program Management: An Hour a Day

Name: noon E-commerce
Address: Boulevard Plaza Tower 2, Sheikh Mohammed bin Rashid Boulevard, Dubai, Dubai, 454602, AE
Telephone: +971551972585
Price range: $ - $$$

Sorry! This product is not available.

Secure Payments

Available Soon

Product Overview

Specifications

Publisher	Sybex
ISBN 10	470651733
Book Format	Paperback
Book Description	Affiliate marketing is hot; here's how to get your program goingNearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real-world, task-based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, and much more.Affiliate marketing programs help boost marketing efforts without incurring excessive costs; this Hour a Day guide provides everything merchants, business owners, and those charged with managing an affiliate program need to knowOffers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing programCovers social media; creating policies; working with feeds, coupons, widgets, and video; creating compelling content; handling partners who are not meeting goals; and much moreAffiliate Program Management: An Hour a Day is the do-it-yourself guide to planning and maintaining a successful affiliate program.
Publication Date	2011-04-01

ISBN 13	9780470651735
Author	Evgenii Prussakov
Language	English
About the Author	About the AuthorAward-winning affiliate management expert Evgenii "Geno" Prussakov is founder and president of Affilinomics, an affiliate management and consulting company. He has managed affiliate programs and consulted with such top brands as Forbes, Hallmark, Nokia, Warner Music, Skype, Forex Club, and many others. He is a regular contributor to Website Magazine, FeedFront, Revenue Performance, Search Marketing Standard, Visibility Magazine, Search Engine Marketing Journal, and multiple industry blogs. He maintains his own affiliate marketing blog (www.amnavigator.com/blog/), for which he was named Best Affiliate Blogger in 2010. He also speaks at key industry trade shows, including Affiliate Summit, a4uexpo, eMetrics Marketing Optimization Summit, PubCon, Internet Marketing Conference, and others.
Number of Pages	464 pages

Cart Total  0.00

Affiliate Program Management: An Hour a Day

Sorry! This product is not available.

Available Soon